LinkedIn marketing – when you want to sell more to other businesses
LinkedIn continues to grow, and its momentum has only increased since Microsoft bought it for $100 billion. The platform is approaching a level of maturity that we’ve seen from other major social networks, and this applies to their advertising platform as well.
Beyond being an excellent medium for building a strong network and enhancing your attractiveness in the job market, LinkedIn is also a powerful tool for businesses. The platform allows you to showcase a company culture that makes it appealing for others to apply for jobs, and its advertising platform has become highly data-driven. For example, it’s now possible to target your ads at companies of a specific size or similar criteria.
Learn how to use LinkedIn in your advertising and how to create an exciting business presence on the platform.